BSB60520 is the nationally recognised Advanced Diploma of Marketing and Communication. It prepares you for work as a marketing specialist. It has been the current version on the national register since 2020, when it replaced BSB61315. Employers posted about 1,710 marketing specialist jobs in June 2026, down 12.8% on a year earlier.
The signals behind the Advanced Diploma of Marketing and Communication are mixed, and both sides are worth weighing. Employment is projected to grow through 2035 and enrolments are rising. Job ads in June 2026 were down 12.8% on a year earlier and the official shortage list does not rate its occupations in shortage. These are official statistics, not a promise about your result.
Employers are posting fewer marketing specialist jobs than a year ago. About 1,710 marketing specialist jobs were advertised online in June 2026, down 12.8% on a year earlier. Over the last 12 months there were about 21,700 job ads, while 3,140 people were training in the qualification nationally (2025). Ads show the market. Enrolments show the pipeline. Neither is a job promise.
Australia's official shortage list rates advertising specialists, market research analysts, marketing specialists, content creator (marketing)s and digital marketing analysts as not in shortage. The 2025 Occupation Shortage List rates Advertising Specialist, Market Research Analyst, Marketing Specialist, Content Creator (Marketing) and Digital Marketing Analyst as not in shortage.
Marketing specialist jobs are projected to keep growing strongly. Jobs and Skills Australia projections put these occupations at 102,987 workers in May 2025, 115,922 by May 2030 (up 12.6%) and 125,728 by May 2035 (up 22.1%).
More people are choosing the Advanced Diploma of Marketing and Communication every year. Across Australia, 2,325 people enrolled in 2024. In 2025 it was 3,140, up 35.1% in a year. National data for BSB60520 starts in 2021.
The register and the national framework set some of this. Providers set the rest.
State funding for BSB60520 is being verified against official program lists.
Eligibility and student contributions vary by program and provider. The official state listing is the source of truth. In a subsidised place the government pays most of the tuition and you pay a co-contribution set by the program and provider.
The Advanced Diploma of Marketing and Communication is 12 units: 4 core, plus 8 electives chosen from 12 options on the register.
No Get Course partner currently lists this qualification. Check the national register for organisations approved to deliver it, and remember that approval to deliver is a regulatory fact, not a recommendation. You can browse live courses from our partners and enquire today.
Browse coursesGet Course maps BSB60520 to its occupations using the register’s own outcome wording, shown with ANZSCO codes (here, 2251) so the mapping can be checked. Job advertisement counts come from the Jobs and Skills Australia Internet Vacancy Index and count online ads, not vacancies filled. Enrolment counts come from NCVER Total VET Activity and count people in training, not completions. Funding rows appear only after verification against the official state program list. Source vintages: NCVER Total VET Activity 2025 collection; Jobs and Skills Australia Internet Vacancy Index latest month June 2026; Occupation Shortage List 2025 assessment; employment projections May 2025 to May 2035 release; register training.gov.au, synced 13 September 2026; register synced 18 Sept 2026. Page last updated 19 Sept 2026.