Start your journey to a career in social media marketing with the Diploma of Social Media Marketing (10904NAT). Learn how to help businesses reach customers and drive sales through social media platforms like…
Start your journey to a career in social media marketing with the Diploma of Social Media Marketing (10904NAT). Learn how to help businesses reach customers and drive sales through social media platforms like…
Roles graduates commonly move into across Australia. Your path depends on experience, employer and location.
Possible career directions only; no specific job, salary or outcome is guaranteed. Where you go depends on your experience, the employer and your location.
NAT10904001Plan, implement and manage content marketingBSBPMG430Undertake project workBSBMKG541Identify and evaluate marketing opportunitiesBSBMKG542Establish and monitor the marketing mixNAT10904002Plan, conduct and optimise organic social media marketingNAT10904003Plan, manage and optimise social media advertisingNAT10904004Establish, build and leverage a personal brand on social mediaNAT10904005Plan, manage and optimise social media conversion strategiesSIRXMKT006Develop a social media strategyIn partnership with RecruitableHub, CAL offers students a careers hub filled with tools and resources including modules on job seeking, interviews, creating a CV, and managing your career, plus complimentary access to resume and cover letter development software and a job board/application manager.
College for Adult Learning provides dedicated career services including job search assistance, resume writing, and interview preparation to help graduates find employment.
Unit Group Coaching Sessions via Zoom with learning coaches covering key concepts, Q&As, and study tips. Access to Learning Coaches who are industry experts providing mentoring and real support beyond assessments.
CAL provides students with a range of benefits including access to a Careers Hub in partnership with RecruitableHub, unit group coaching sessions, complimentary career resources (resume/cover letter templates, job search modules), free one-year AIPM Student Membership for Diploma of Project Management students, and discounts on tools such as Microsoft 365, Samsung, HP, and Lenovo products.
10904NAT is registered on the AQF and delivered by College for Adult Learning (RTO 22228).
Dedicated career services to help graduates move into work.
Ongoing support throughout your studies, including post-placement support.
Learn The Essential Skills For Social Media Marketing Success
Do you love all things social? Would you enjoy a career in the exciting world of social media marketing, where you spend your days helping businesses reach potential customers and drive sales through social media platforms such as Facebook, LinkedIn, Twitter, Tik Tok and Instagram? Take the first step toward a dynamic career in the exciting world of social media marketing with the Nationally recognised Diploma of Social Media Marketing ( 10904NAT ).
This course, offered by the College for Adult Learning, will equip you with the skills to start your social media marketing career and teach you how to successfully develop a social media strategy and online presence. You will learn how to create and maintain brand identity, produce and publish high-converting content to social media channels, drive traffic to websites and social media platforms, identify and evaluate marketing opportunities, establish and monitor the marketing mix, plan, execute and optimise organic social media marketing and paid social media advertising, along with learning how to develop and optimise social media conversion strategies including copywriting, web asset development, retargeting and email marketing, plus much more. All these skills are integral to the Diploma of Social Media Marketing.
Enquire about this course and a course advisor from College for Adult Learning will be in touch with pricing and next steps.
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Nationally recognised training: 10904NAT Diploma of Social Media Marketing is a nationally recognised qualification delivered by College for Adult Learning (RTO 22228).
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Last updated: July 2026