This online course teaches you how to design and implement a comprehensive social media marketing strategy, covering audience identification, platform selection, content creation, campaign execution, and analytics.…
This online course teaches you how to design and implement a comprehensive social media marketing strategy, covering audience identification, platform selection, content creation, campaign execution, and analytics.…
Practical, job-relevant skills for these roles. As a professional development course, it builds capability in this field rather than guaranteeing a specific role or salary.
Possible career directions only; no specific job, salary or outcome is guaranteed. Where you go depends on your experience, the employer and your location.
The Rise of Social Media
Conducting Market Analysis
Auditing Social Media
Setting Goals and Selecting Platforms
Creating the Social Media Policy
Integrating Marketing Strategies
Developing Effective Content
Understanding the Popular Platforms
Launching Successful Campaigns
Community Manager Role
Organisation
Customer Service
What you’ll typically need to get started.
Requirements can vary by intake and pathway, so submit an enquiry to confirm what applies to you.
Completing this course earns CPD Points recognised by employers. You will receive a Course Completion Acknowledgement and a digital badge issued by Credly.
Enrol at any time and study on your own terms. Assessments are designed to improve comprehension rather than test recall in a timed setting.
Access expert support from a tutor by email or phone (Mon-Fri) or via live chat 7 days a week.
Courses are designed in collaboration with institutions, employers and industry experts to equip students with practical, real-world skills.
Pay upfront with a credit card or Apple Pay, set up a flexible weekly payment plan, or use Afterpay or Latitude Pay to buy now and pay later.
Once enrolled, you have lifetime access to all course materials.
Upon successful completion, you will receive a course completion acknowledgement and short form credential for Social Media Marketing Strategy.
CPD
Online Courses Australia provides online short courses with 24/7 student support, technical assistance, and personalized academic guidance. They use advanced technology to create interactive learning environments and offer flexible learning options for students in Australia and New Zealand.
A few simple steps from enquiry to your first day.
“Wonderful Experience! The entire process has been straightforward and the team has been an absolute delight to deal with. I will be studying through you again in the near future.”
This online course teaches you how to design and implement a comprehensive social media marketing strategy, covering audience identification, platform selection, content creation, campaign execution, and analytics. It is ideal for business owners, marketing professionals, freelancers, and agency teams looking to improve engagement, demonstrate strategic expertise, and convert followers into customers. Upon completion, you will receive a course completion acknowledgement and short form credential in Social Media Marketing Strategy.
Enquire about this course and a course advisor from Online Courses Australia will be in touch with pricing and next steps.
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Last updated: July 2026