Short Course · Social Media & Marketing

Get Hired In Social Media.

Thinking about the person who runs social media for a brand you follow? That is a job, and it starts with a strategy rather than a posting habit. This course shows you how the strategy gets built.

From $15per week, interest free
20 hoursof self-paced study
Lifetimecourse access
1 dayturnaround on marking
Anytimestart today, fully online
At a Glance

Course Snapshot

Study AreaSocial Media & Marketing
LevelBeginner friendly
Study Hours20 study hours
AccessLifetime, available worldwide
Study ModeFully online, start anytime
AssessmentShort-answer and multiple-choice
PaymentsFrom $15 a week
Comes with
  • 7-day money back guarantee
  • Interest-free weekly plan
  • Marking within 1 business day
  • CPD endorsed with a Credly digital badge
Who It’s For

Why Do This Course

Turn Posting Into A Job

Every business with a page needs someone who can plan what goes on it. This course takes you from the rise of social media through to launching campaigns, so you can walk into that work with a plan.

Know Why Your Posts Land

Already running accounts for someone? You learn market analysis, social media audits, goal setting and analytics. The guesswork comes out and you can show what is working.

Twenty Hours, Then It Is Yours

Short enough to finish around a job, with lifetime access so you can come back to it. Marking comes back within one business day, so nothing stalls.

Where The Skills Fit

Where These Skills Could Take You

Almost every business now runs accounts, and most of them want someone who can plan rather than just post. The work is easy to picture: mapping out the month, writing the posts, watching what people do with them, and saying what you would change.

Social Media Manager

Planning and running the accounts for a business. Strategy, content and analytics are the whole job.

Marketing Assistant

Supporting a marketing team day to day, where knowing how to audit and schedule makes you useful fast.

Marketing Consultant

Advising businesses on what to do next. The audit and goal-setting work is what you sell.

Business Owner

Running your own accounts with a plan behind them, instead of posting and hoping.

Entrepreneur

Getting a new venture in front of people without a budget for an agency.

Roles where these skills are useful, not promised outcomes. Every role is different, and some need more study or experience.

The Course

What You'll Learn

Fourteen topics, from auditing what is there now through to launching campaigns and reading the numbers.

01
Working Out Where You Stand
Look at the market and the accounts before you plan anything.
The Rise of Social Media
Conducting Market Analysis
Auditing Social Media
02
Building The Strategy
Decide what you want, where you will do it, and what the rules are.
Setting Goals and Selecting Platforms
Creating the Social Media Policy
Integrating Marketing Strategies
Offline Marketing Strategies
03
Making It Happen
The content, the platforms and the campaigns themselves.
Developing Effective Content
Understanding the Popular Platforms
Launching Successful Campaigns
04
Running It Day To Day
Looking after the community, and proving it worked.
Community Manager Role
Organisation Customer Service
Social Media Analytics
Strategist Career
Included

What You’ll Get

In the Course

  • Twenty study hours, short enough to fit a busy few weeks
  • Market analysis and audits, where the strategy starts
  • Social media policy, who says what, and how
  • Analytics and campaigns, launching, then reading the numbers

As a Student

  • One-on-one mentor support, a real-world mentor with industry experience
  • Tutor help by phone and email, Monday to Friday, plus live chat 7 days a week
  • Marking within 1 business day, so you keep moving through the course
  • Lifetime access, available worldwide, no study deadline
Why This One

What Makes It Different

Here is what stands out in this course.

01
The Audit Comes First

You learn to run a market analysis and audit the accounts before you touch a post. That groundwork is where the strategy comes from.

02
The Policy Nobody Writes

Creating the social media policy has its own topic. It is the document that decides who says what, and it saves a lot of trouble later.

03
Analytics You Can Report On

Social media analytics and setting goals sit next to each other, so you can tie what you posted to what happened.

04
Online And Offline Together

You cover integrating marketing strategies and offline marketing strategies too, because social rarely runs on its own in a real business.

The Credentials

What You'll Earn

SHORT COURSE

Social Media Marketing Strategy

Course Completion Acknowledgement · Online Courses Australia

A Short-Form Credential

Finish and you receive the college's Course Completion Acknowledgement, plus a short form credential for Social Media Marketing Strategy.

CPD Points Employers Know

The course is CPD endorsed. Your points appear on your acknowledgement as proof you keep learning.

A Credly Digital Badge

Issued by Credly when you finish, and yours to share.

Getting Started

How It Works

Step one

Ask About the Course

Send an enquiry and a course advisor gets back to you with the course guide, current pricing and straight answers on whether it fits.

Step two

Enrol When You're Ready

Start anytime with instant access. Choose the interest-free weekly plan, pay in four with Afterpay, or pay upfront in one payment.

Step three

Study At Your Own Pace

Work through the video lessons on demand, with your mentor and tutors behind you. Marking comes back within one business day.

Step four

Finish With Your Credential

Complete the course and receive your Course Completion Acknowledgement, CPD points and a Credly digital badge.

The Investment

How to Get Started

$15 / week
Interest-free weekly plan, pay in four with Afterpay, or pay upfront in one payment.
Interest-free weekly plan
7-day money back guarantee
Lifetime access included
Start anytime with instant access
Enquire Now
Good to Know

Common Questions

Do I need any experience?

None needed. It opens with the rise of social media and builds from there, so you can come to it cold.

What does it cost each week?

The interest-free plan is $15 a week. You can also pay in four with Afterpay, or pay upfront. Enquire for the full options.

How long does the course take?

Around 20 hours at your own pace. Access is lifetime, so there is no deadline and no set class times.

How are assessments done?

Short-answer and multiple-choice, with no timed exams. Marking comes back within one business day.

Is this about running ads?

This one is the strategy layer: who you are talking to, on which platform, and how you tell whether it worked. Paid advertising is covered as part of the mix rather than platform by platform.

Is this course accredited?

It is CPD endorsed, which is accreditation for professional development: you finish with CPD points employers recognise and a Credly digital badge. It is not a nationally recognised qualification. That is a different thing. In social media work, what people ask to see is a strategy you have built and results you can point to.

Can I get my money back if it is not for me?

Yes. There is a 7-day cooling-off period. You can switch to another course or get your money back.

Delivered By

About the College

This course is delivered by Online Courses Australia, an online training provider. Its courses are designed with employers and industry experts.

The college is CPD endorsed and issues Credly digital badges with its completion acknowledgements. Lessons run as step-by-step video modules, not dense textbooks. Support runs through one-on-one mentoring, tutor help by phone and email on weekdays, and live chat seven days a week.

CPD endorsed providerCredly digital badgesIndustry-designed coursesLive chat 7 days a week
One Step Left

Enquire Today

Picture the meeting where you put the month's plan on the screen and nobody asks what the point of it is. Ask your questions and find out how far this gets you.

Enquire Now