Online Course · Digital Marketing

Turn Your Love of Social Media Into Marketing Skills

You might be the person everyone asks about campaigns. This course covers search, ads, analytics, email and content. The whole picture is what this course was built for.

3 Monthstypical course length
Three Examsfees included
24/7online access
No Prerequisitesopen to beginners
At a Glance

Course Snapshot

Duration3 months, with twelve months to finish at your pace
DeliveryFully online and self-paced, available any hour
CertificationsDMI, Google Analytics and Google Ads Search
AssessmentThree exams, sat online with a proctor
EntryNo prerequisites
What you needA laptop or desktop and reliable internet
Comes with
  • Exam fees and vouchers included
  • Hands-on campaign projects
  • DMI membership included
  • Payment plans available
Who It’s For

Why Do This Course

Make It Your Job

You already follow what works online. This turns that into search, ads and analytics skills.

Back Your Own Marketing

Running marketing for a business or your own brand? You get the tools and the numbers behind it.

Work With AI Tools

You cover how to use AI tools in marketing. They help you move faster and spot trends earlier.

Where The Skills Fit

Where These Skills Could Take You

Every business selling online needs someone who can grow it. The work is easy to picture. You plan a campaign, watch the numbers, and change what is not landing.

Digital Marketing Manager

Running the channels and the plan behind them.

Growth Marketer

Testing ideas, then scaling what brings customers in.

Marketing Project Manager

Keeping campaigns, people and deadlines together.

Roles where these skills are useful, not promised outcomes. Every role is different, and some need more study or experience.

The Course

What You Learn

Three certifications, plus essentials and a hands-on project.

01
Digital Marketing Core
The channels, and how they fit together.
DMI Certified Digital Marketing Professional: core principles of digital marketing, including SEO, PPC, content marketing, and analytics
02
Data and Paid Search
Knowing what worked, then paying to do more of it.
Google Analytics Individual Qualification
Planning and principles; implementation and data collection
Configuration and administration; conversion and attribution
Google Ads Search Certification
Building and optimizing Google Search campaigns
Smart Bidding and Audience Solutions
03
Growth Essentials
The extra skills growth roles lean on.
Front-End Development for Website Optimisation
Customer Success Management Fundamentals
Growth Hacking Tools and Project Management Frameworks
Marketing automation
Copywriting and content creation
E-mail marketing and social media marketing
04
Hands-on Project
Putting all of it on a live-style campaign.
Work on real-world digital marketing projects
Develop campaigns, analyse data, and enhance brand visibility
Included

What You’ll Get

Learning

  • DMI core certification, SEO, PPC, content and analytics
  • Google Analytics, individual qualification
  • Google Ads Search, campaigns and Smart Bidding
  • Growth essentials, automation, copy and front-end

Support

  • Industry mentors, working in digital marketing
  • Career support team, and resources
  • Self-paced study, with a fast-track option
  • Online any hour, study when it suits
Why This One

What Makes It Different

Three things carry this course. Certifications from DMI and Google, hands-on projects, and mentors who do the work.

01
DMI and Google Certified

Certified Digital Marketing Professional, Google Analytics and Google Ads Search.

02
Campaigns, Not Theory Alone

You work on projects, building campaigns, reading data and lifting brand visibility.

03
Mentors Who Do the Work

Shuaib Chaudhry, a digital marketing mentor, has over 20 years in the field.

The Credentials

What You Walk Away With

Industry Certifications

Growth Marketing Professional

DMI, Google Analytics and Google Ads Search

Three Certifications

Certified Digital Marketing Professional, Google Analytics Individual Qualification and Google Ads Search.

DMI Membership

You get membership, practical activities, templates and toolkits from the institute.

Exams Covered

Exam fees are included in the course cost. Vouchers are provided.

Getting Started

How It Works

Step one

Enquire

Ask for the course guide and what it covers.

Step two

Check the Fit

Look at the three certifications and the project work.

Step three

Enrol and Start

Choose how you pay, then start as soon as you like.

Step four

Build Campaigns

Work through the modules, then apply them on a project.

Good to Know

Common Questions

Do I need marketing experience?

None is needed. The course starts at the core principles and builds.

How long does it take?

About 3 months. You have twelve months to finish at your own pace.

What does it cost?

Pay upfront or use a payment plan. Exam fees are included in the course cost.

How are the exams run?

Three exams across three certifications, sat online with a proctor.

Do I work on campaigns?

Yes. You build campaigns, analyse data and work to lift brand visibility.

What do I need to study?

A laptop or desktop computer with a reliable internet connection.

Is this course nationally recognised?

It leads to certifications from the Digital Marketing Institute and Google. These are industry credentials, not nationally recognised training. In marketing, the Google certifications come from the platforms you would work in.

What happens after I enquire?

The college gets in touch, answers questions, and sends the guide.

Delivered By

About the College

Lumify Learn is an online provider of technology and marketing courses. Study is self-paced, with mentors and trainers from the field.

Fully onlineSelf-paced studyIndustry mentorsExam fees included
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Picture the campaign that works, with your name on it.

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