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Home›Business & Management›Certified AI-Powered Digital Marketing Specialist
Certified AI-Powered Digital Marketing Specialist

Become a Certified AI-Powered Digital Marketing Specialist

Earn three globally recognised DMI certifications and build the AI-driven digital marketing skills employers are looking for.

100% Online
Enquire now
4–6 Mths
Duration
Online
Delivery
14
Units
Flexible
Start Date
Home›Business & Management›Certified AI-Powered Digital Marketing Specialist
Certified AI-Powered Digital Marketing Specialist

Become a Certified AI-Powered Digital Marketing Specialist

Earn three globally recognised DMI certifications and build the AI-driven digital marketing skills employers are looking for.

100% Online
4–6 Mths
Duration
Online
Delivery
14
Units
Flexible
Start Date
Why Study This

Practical, Job-Relevant Skills You Can Build.

3 DMI Certifications Recognised In 140+ Countries

Exam Fees And Vouchers Included In The Course

100% Online And Self-Paced, Study In 4–6 Months

Skills & Applications

Skills You'll Build

Practical, job-relevant skills for these roles. As a professional development course, it builds capability in this field rather than guaranteeing a specific role or salary.

Digital Marketing SpecialistPlans and executes digital campaigns across search, social, email, and content channels to meet business growth…
Social Media Campaign ManagerManages paid and organic social media campaigns, tracking performance and optimising content across platforms.
Social Media StrategistDevelops platform-specific strategies aligned to brand objectives, audience insights, and campaign budgets.
Digital Marketing AssistantSupports senior marketers with campaign coordination, reporting, content scheduling, and day-to-day channel…
Campaign ManagerOversees end-to-end campaign delivery across digital channels, managing timelines, assets, and performance…

Possible career directions only; no specific job, salary or outcome is guaranteed. Where you go depends on your experience, the employer and your location.

What You’ll Learn

14 Units

Core Units · 14 units
  • Topic 1Certified Digital Marketing Professional (DMI), Understanding the evolution of digital and AI tools and their business impact
  • Topic 2Certified Digital Marketing Professional (DMI), AI-powered marketing and content marketing for brand awareness and customer engagement
  • Topic 3Certified Digital Marketing Professional (DMI), SEO, PPC, and display advertising tactics with AI tools
  • Topic 4Certified Digital Marketing Professional (DMI), Email marketing campaign design, implementation, and monitoring
  • Topic 5Certified Digital Marketing Professional (DMI), Analytics tools for marketing optimisation and data-driven decisions
  • Topic 6Certified Digital Marketing Professional (DMI), Developing comprehensive digital marketing strategies with AI
  • Topic 7Advanced AI in Digital Marketing (DMI), AI-driven marketing strategies, predictive analytics, and automation
  • Topic 8Advanced AI in Digital Marketing (DMI), AI for content creation, research, and customer journey mapping
  • Topic 9Advanced AI in Digital Marketing (DMI), Optimising SEO, PPC, and social media with AI tools including ChatGPT
  • Topic 10Advanced AI in Digital Marketing (DMI), AI ethics, transparency, and responsible AI applications
  • Topic 11Social Media Strategy with AI (DMI), AI-enhanced social media content creation and strategy
  • Topic 12Social Media Strategy with AI (DMI), Campaign optimisation across social media platforms
  • Topic 13Social Media Strategy with AI (DMI), AI tools for audience insights and community engagement
  • Topic 14Social Media Strategy with AI (DMI), AI for scheduling, automation, and ad performance improvements
Before You Apply

Entry Requirements

What you’ll typically need to get started.

No formal academic prerequisites

No formal prerequisites required

A good understanding of digital marketing concepts is recommended

Access to a laptop or desktop computer with a reliable internet connection is required

Ideal for experienced digital marketers or digitally savvy individuals comfortable with a fast-paced, tech-driven environment

Requirements can vary by intake and pathway, so submit an enquiry to confirm what applies to you.

What’s Included

Everything That Comes With Your Enrolment

Lumify Edge Job Placement Program

Optional program (additional fee) providing expert career coaching, resume support, interview preparation, and connections to job opportunities. Assists students in securing paid or unpaid internships potentially leading to full-time roles within three months of completing the course.

Exclusive Job Portal Access

Through Lumify Edge, students gain direct access to the exclusive Lumify Group job portal and job opportunities across the industry.

Globally Recognised DMI Certifications

Earn three certifications from the Digital Marketing Institute (DMI), recognised in over 140 countries and partnered with the American Marketing Association and Australian Marketing Institute. Exam fees and vouchers are included in the course cost.

Experienced Industry Mentors

Students are supported by experienced industry professional mentors who guide studies and help leverage skills in real work scenarios.

Flexible Self-Paced Online Learning

Study 100% online on your own schedule, managing studies around work and family. Courses use a 'start together, finish whenever' model, students can race ahead or take their time as needed.

Online Cohort Community

Students connect with their cohort through Microsoft Teams and the Learning Management System (LMS), enabling peer interaction and support.

Extra certifications included

Certified Digital Marketing Professional (DMI)

Advanced AI in Digital Marketing Associate Certification (DMI)

Social Media Strategy with AI Associate Certification (DMI)

LL
Your Provider

Lumify Learn

An education provider offering information technology courses, including cyber security pathways such as the ICT50220 Diploma of Information Technology (Cyber Security) and ICT40120 Certificate IV in Information Technology - Cyber Security Focus. They provide career-focused content and study pathways for roles such as Cyber Security Architect.

Endorsed by Digital Marketing Institute (DMI)
RTO Code 45994
Fees & Funding

Flexible Ways To Pay

EASY WAYS TO PAY
Weekly payment plan
Enquire to confirm the exact fees and payment options for your situation. We don’t list a set price here because it varies by your circumstances.
Getting Started

Your Path To Enrolment

A few simple steps from enquiry to your first day.

1
A course advisor will call to chat about your course and set up a time to get started
2
You will be invited to complete the Student Enrolment process to secure your spot
3
Once your enrolment has been submitted, the Student Support Team will contact you to confirm your enrolment
4
If all documentation is in order, you will be invited to attend an online orientation
Why Students Choose Us

Recognised Training, Real Support

Career Support

Dedicated career services to help graduates move into work.

Wellbeing Support

Ongoing support throughout your studies, including post-placement support.

Questions

Frequently Asked Questions

This course is designed to be accessible to career changers and working professionals alike. No prior marketing qualification is required. Submit an enquiry to confirm any current prerequisites or recommended experience before enrolling.
A weekly payment plan may be available to help spread the cost. Submit a Get Course enquiry to confirm current pricing and payment options.
The course is designed to be completed in 4–6 months. Because it follows a self-paced model, students can move faster or take more time depending on their schedule and prior experience.
The course is delivered 100% online by Lumify Learn, using a self-paced 'start together, finish whenever' model. Students access course materials through a Learning Management System and connect with their peer cohort via Microsoft Teams.
This course does not include a mandatory work placement. An optional Lumify Edge Job Placement Program is available at an additional fee, it provides career coaching, resume support, interview preparation, and connections to internship and job opportunities.
Graduates earn three certifications from the Digital Marketing Institute (DMI), which are recognised in over 140 countries. DMI is partnered with the American Marketing Association and the Australian Marketing Institute. Exam fees and vouchers are included in the course cost.
This course carries three DMI certifications recognised in over 140 countries and endorsed by leading marketing bodies. It is not a government-accredited or AQF-registered qualification. The DMI credentials are well regarded by employers in the digital marketing sector.
As a professional development course, credit toward formal qualifications is arranged through the provider's RPL or credit process. Submit a Get Course enquiry to confirm what this course may count toward and how to apply.
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About This Course

Certified AI-Powered Digital Marketing Specialist

This course covers the full digital marketing toolkit, from AI-powered strategy and campaign management to social media, content, and analytics. Students earn three certifications from the Digital Marketing Institute (DMI), recognised in over 140 countries and partnered with the American Marketing Association and Australian Marketing Institute. Exam fees and vouchers are included.

Delivered by Lumify Learn, the course suits career changers, marketing professionals looking to upskill, and anyone ready to move into a specialist digital role.

Students are supported by experienced industry mentors who guide studies and help apply skills to real-world scenarios. A peer cohort connects through Microsoft Teams and the course LMS, so learning never happens in isolation.

Ready When You Are

Take The Next Step Into Business & Management

Enquire about this course and a course advisor from Lumify Learn will be in touch with pricing and next steps.

Helping students across Australia find the right course since 2013 · 1M+ enquiries

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Disclaimer: Course information on this page is sourced from the education provider and was last verified on the date shown below. Details including pricing, availability, entry requirements and course content may change without notice. Get Course is a directory service that connects students with course providers; we do not deliver courses directly. Contact the provider for the most current information before enrolling.

Last updated: July 2026