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Home›Business & Management›Certificate IV in Marketing and Communication
BSB40820 Certificate IV in Marketing and Communication

Step Up to a Career in Marketing and Communication

Earn the BSB40820 Certificate IV in Marketing and Communication online, at your own pace, and build the skills employers look for.

Nationally Recognised · BSB40820100% OnlineFrom $43/Week
Enquire now
10–12 Mths
Duration
Online
Delivery
12
Units
Flexible
Start Date
Cert IV
Level
Home›Business & Management›Certificate IV in Marketing and Communication
BSB40820 Certificate IV in Marketing and Communication

Step Up to a Career in Marketing and Communication

Earn the BSB40820 Certificate IV in Marketing and Communication online, at your own pace, and build the skills employers look for.

Nationally Recognised · BSB40820100% OnlineFrom $43/Week
10–12 Mths
Duration
Online
Delivery
12
Units
Flexible
Start Date
Cert IV
Level
Why Study This

Real Skills And A Nationally Recognised Qualification.

100% Online And Self-Paced, No Scheduled Classes To Attend

24-Month Enrolment Period With Free Extensions And Deferrals

Unlimited One-On-One Support From A Dedicated Learning Coach

Where It Can Take You

Career Paths & Direction

Roles graduates commonly move into across Australia. Your path depends on experience, employer and location.

Marketing CoordinatorCoordinates marketing campaigns and supports the planning and delivery of promotional activities across…
Social Media SpecialistManages an organisation's social media presence, creates content, and monitors audience engagement and…
Advertising ProfessionalPlans and executes advertising campaigns across digital and traditional media to reach target audiences.
Public Relations OfficerManages communications between an organisation and its stakeholders, media, and the broader public.
CopywriterProduces written content for marketing materials, websites, social media, and advertising campaigns.
Market Research AnalystGathers and analyses data on consumers and competitors to inform marketing strategy and decision-making.

Possible career directions only; no specific job, salary or outcome is guaranteed. Where you go depends on your experience, the employer and your location.

What You’ll Learn

12 Nationally Recognised Units · 8 Core, 4 Electives

Core Units · 8 units
  • BSBWRT411Write complex documents
  • BSBCMM411Make presentations
  • BSBCRT412Articulate, present and debate ideas
  • BSBMKG433Undertake marketing activities
  • BSBMKG435Analyse consumer behaviour
  • BSBMKG439Develop and apply knowledge of communications industry
  • BSBMKG437Create and optimise digital media
  • BSBMKG438Implement and monitor advertising production
Elective Units · 4 units
  • BSBESB404Market new business ventures
  • BSBMKG441Develop public relations documents
  • BSBCRT413Collaborate in creative processes
  • BSBMKG434Promote products and services
Before You Apply

Entry Requirements

What you’ll typically need to get started in this nationally recognised qualification.

Minimum age 18

No formal academic prerequisites

Language, literacy & numeracy (LLN) assessment may apply

Must demonstrate ACSF Level 3 competency in English language, literacy, and numeracy skills.

May be required to complete an LLN test if English is not first language and no nationally recognised Australian qualifications are held.

Requires regular access to a laptop or desktop computer with adequate internet connection, Microsoft Office equivalent, PDF reader, and permissions to install third-party software.

Requirements can vary by intake and pathway, so submit an enquiry to confirm what applies to you.

What’s Included

Everything That Comes With Your Enrolment

100% Online Self-Paced Learning

No scheduled classes or tutorials to attend. Study at your own pace, at any time, and fit your study around your lifestyle and commitments.

Generous 24-Month Enrolment Period

Students have a 24-month standard enrolment duration, with free course extension and deferral options available.

Unlimited One-on-One Support

Students are partnered with experienced Learning Coaches who provide personalised guidance, regular feedback, and a personal learning plan throughout the course.

30-Day Cooling Off Period

Students can withdraw within 30 days of enrolment and receive a full refund minus a administration fee, providing peace of mind when starting study.

Two FREE Short Courses Included

Receive two free short courses to further support your goals and career development upon enrolment.

Flexible Payment Plans

Payment plans can be tailored to your budget, with options ranging from weekly, fortnightly, and monthly payments over varying durations. Plans start per week.

Industry-Relevant Assessments and Workplace-Based Learning

Course content is designed for the modern workplace, with workplace-based assessments allowing students to apply learning on the job almost immediately.

Industry Partnership Content

Course content is created in partnership with industry leaders to ensure skills are aligned with current industry expectations.

Free bonus courses included

Free Short Course 1

Two free short courses are included to help students further or achieve their goals.…

Free Short Course 2

Two free short courses are included to help students further or achieve their goals.…

CAL
Your Provider

College for Adult Learning

CAL provides students with a range of benefits including access to a Careers Hub in partnership with RecruitableHub, unit group coaching sessions, complimentary career resources (resume/cover letter templates, job search modules), free one-year AIPM Student Membership for Diploma of Project Management students, and discounts on tools such as Microsoft 365, Samsung, HP, and Lenovo products.

Endorsed by AIPM - Australian Institute of Project Management
RTO Code 22228 (nationally accredited)
Fees & Funding

Flexible Ways To Pay

From $43/Week
on an interest-free payment plan
EASY WAYS TO PAY
Pay upfrontWeekly payment plan
Enquire to confirm the exact fees and payment options for your situation. We don’t list a set price here because it varies by your circumstances.
Getting Started

Your Path To Enrolment

A few simple steps from enquiry to your first day.

1
Submit enrolment application
2
Complete LLN assessment if required
3
Pay upfront fee or set up payment plan
4
Receive access to online learning platform (Brightspace D2L)
5
Receive personal learning plan from Learning Coach
6
Begin self-paced study
Why Students Choose College

What Students Say

★★★★★

“Units contained plenty of information of the subject matter and allowed me to learn in a way suitable to me. They allowed the perfect balance between theory and practice (learning and assessment). Quizzes suitably tested the level of knowledge gained, while assessment enabled a practical approach. Assessors were professional, knowledgeable and helpful and marked assessments in a timely manner. The two year timeframe to complete the diploma was achievable, even with full-time work.”

ADAlicia De V.
★★★★★

“Best learning experience ever! I am scratching to do my next course with CAL! The staff from the support team all the way through to my coach were very supportive and full of helpful information. I was able to complete my certificate IV in just under 6 months due to the easy access of support and availability. I am confident and excited to do my diploma or another certificate IV knowing I have good support. I couldn't recommend CAL enough.”

CClaud
★★★★★

“I would like to thank CAL College for the wonderful online learning experience while completing my Diploma of Project Management. From the beginning until the end of my course, I felt supported and encouraged throughout my studies. The teachers and staff were always helpful, professional and responsive whenever I needed assistance. Even though the course was online, the learning environment felt welcoming and well organised. I truly appreciated the support, communication and flexibility provided during my adult learning journey. Thank you to everyone at CAL College for making this such a positive and enjoyable experience.”

MNMariola N.
★★★★★

“Studying with CAL was a great experience. I did struggle with motivation and getting back into study but they (the coaches) were there all along. They have so many support options and are really flexible and want you to succeed. Some of the content links - in the learning modules I studied - reference reading material going back many years but still relevant and useful.”

NSNatasha S.
★★★★★

“I am currently in the early stages of completing my Double Diploma in Business Operations and Administration Management through the College for Adult Learning, and my experience so far has been extremely positive. The course material is well-structured, engaging, and highly relevant to the workplace. What has stood out most to me is the level of support available from the instructors and support staff. Living with Parkinson's Disease presents its own daily challenges, and the team at CAL has been genuinely understanding, compassionate, and accommodating of my study needs and requirements. Their professionalism and willingness to assist have made a meaningful difference to my learning experience. I would highly recommend the College for Adult Learning to anyone looking to further their education in a supportive and flexible learning environment.”

PRPetehr R.
★★★★★

“Covered everything that has helped me with all the content, a lot of information to read and reference back to. Some modules I found easy based on my role and others I really had to put the extra effort into it, but the content covered that information. I was most impressed by the simulations as it gave me the opportunity to demonstrate my knowledge, and I became better with each simulation. Well planned out course would recommend to my fellow team members. I would like to personally thank Tom Skrzecz for his guidance in my simulation preparation and delivery - very helpful and very knowledgeable.”

Ggardinerkevinpaul
Questions

Frequently Asked Questions

Entry requirements can vary depending on your background and prior experience. Submit a Get Course enquiry to confirm the current entry criteria before enrolling.
A weekly payment plan may be available to help spread the cost. Submit a Get Course enquiry to confirm current pricing and available payment options.
Most students complete the course in approximately 10–12 months studying part-time, or around 8 months full-time. The standard enrolment period is 24 months, and free extensions are available if you need more time.
The course is delivered 100% online and self-paced by College for Adult Learning. There are no scheduled classes or tutorials, you study when it suits you, using online learning materials and assessments.
No work placement is required for this course. Assessments are workplace-based, meaning you can apply your learning directly to your current job or a relevant work environment.
This qualification prepares students for roles such as Marketing Coordinator, Social Media Specialist, Copywriter, Public Relations Officer, Advertising Professional, and Market Research Analyst. These roles exist across a wide range of industries.
Recognition of Prior Learning (RPL) may be available, which could reduce the time needed to complete the course. Submit a Get Course enquiry to find out how your existing skills and experience might be assessed.
Graduates can progress to the Diploma of Marketing and Communication as a natural next step. Submit a Get Course enquiry to find out more about available pathways and how this qualification counts toward further study.
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About This Course

Certificate IV in Marketing and Communication

This nationally recognised qualification (BSB40820) is delivered by College for Adult Learning entirely online and self-paced. Students build practical skills in marketing strategy, communication, content creation, and campaign coordination, all without attending scheduled classes.

The course suits people moving into marketing roles for the first time, as well as those already working in the field who want a formal qualification to back their experience. Workplace-based assessments let students apply what they learn directly to their current or target workplace.

Enrolment runs for up to 24 months, with free extension and deferral options available. Each student is partnered with a dedicated Learning Coach who provides one-on-one guidance and a personalised learning plan throughout the course.

Ready When You Are

Take The Next Step Into Business & Management

Enquire about this course and a course advisor from College for Adult Learning will be in touch with pricing and next steps.

Helping students across Australia find the right course since 2013 · 1M+ enquiries

Nationally Recognised · BSB40820100% OnlineFrom $43/Week

Nationally recognised training: BSB40820 Certificate IV in Marketing and Communication is a nationally recognised qualification delivered by College for Adult Learning (RTO 22228).

Disclaimer: Course information on this page is sourced from the education provider and was last verified on the date shown below. Details including pricing, availability, entry requirements and course content may change without notice. Get Course is a directory service that connects students with course providers; we do not deliver courses directly. Contact the provider for the most current information before enrolling.

Last updated: July 2026