Maybe you run the socials for a small business and want to know what the numbers mean. This covers the fundamentals, content built with AI tools, Google and Meta ads. Short, and the right fit for busy people.
Google and Meta both get their own module. Knowing what a campaign is doing, and when to turn it off, is the difference between spend and marketing.
Content creation with AI is taught as a working method: prompts, drafts and the editing that makes the output yours.
Around eighty hours in total. This is a short, sharp addition to a CV rather than a year of your life.
Almost every business now buys attention somewhere, which is why marketing support roles keep appearing in job ads. The work is briefs, drafts, campaign builds, and checking yesterday's numbers before you change anything. It suits people who like making something and then finding out whether it worked.
The hands on the campaigns and the calendar.
Scheduling, community and paid social support.
Drafting and editing content at pace.
Keywords, budgets and the daily checks.
Audiences, creative and reporting.
Search work on both the free and paid side.
Turning numbers into a plain answer.
Planning what gets made and when.
Roles where these skills are useful, not promised outcomes. Every role is different, and some need more study or experience.
Three things that keep this current instead of dated.
The course is delivered by Social Media College, the training partner that does this subject full time.
Conversion rate optimisation gets its own module, so the traffic you buy has somewhere useful to land.
Extra sessions on TikTok, SEO and AI tools, plus a year of access to five short courses.
Certificate of Achievement · The Career Academy
Awarded by the college once you finish.
For your CV or your LinkedIn profile.
Counted toward your professional development.
An advisor runs through the five modules.
Weekly plan, or pay upfront in full.
Fundamentals first, then AI assisted creation.
Google, Meta, then the conversion work.
No. There are no entry requirements and no prerequisites for this course.
From $29 a week on a plan, with no deposit and no credit check. An advisor confirms current pricing.
About 80 hours of content, with six months of access to work through it.
No. The modules teach how the platforms work and how campaigns are built and read, without requiring you to spend on live ads.
The tools change, so it is taught as a method: how to prompt, how to edit, how to check the output. Masterclasses on AI tools run on top of the core modules.
Social Media College delivers the course as the college's training partner, and you enrol through The Career Academy.
It carries a Certificate of Achievement with a digital badge and CPD credits, and the college holds ICOES and CPD Standards Office accreditation. That is accreditation for professional development. It is not a government-accredited qualification like a Certificate IV or Diploma under the Australian Qualifications Framework, and the college is not an RTO. Those are different things. In marketing, hiring managers tend to ask what you have run rather than what you hold.
Yes. A 10-day money back guarantee runs from enrolment.
You enrol in this course through The Career Academy, an online college in Australia, and the course is delivered by its training partner Social Media College.
The Career Academy has run for over 15 years and helps more than 25,000 students a year, with tutor support by phone and email through business hours.
Picture the Monday you open the dashboard, see the cost per lead has halved, and know exactly which change did it.