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Social Media Essentials Bundle

Harness the Power of Social Media Platforms to Excel Your Marketing Career or Business

Presenting the Social Media Essentials Bundle (4-in-1 Course Bundle), a comprehensive and value-packed online course designed to equip you with the knowledge and skills required to master social media platforms…

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12 Mths

Duration

Online

Delivery

Units

Flexible

Start Date

Social Media Essentials Bundle

Harness the Power of Social Media Platforms to Excel Your Marketing Career or Business

100% Online

12 Mths

Duration

Online

Delivery

Units

Flexible

Start Date

Why Study This

Practical, Job-Relevant Skills You Can Build.

Study 100% Online.

Flexible Payment Plans Per Week.

Fully CPD-Endorsed. Receive Points Recognised By Employers.

Skills & Applications

Skills You'll Build

Practical, job-relevant skills for these roles. As a professional development course, it builds capability in this field rather than guaranteeing a specific role or salary.

Social media managerArea these skills support

Online marketing managerArea these skills support

Digital marketing consultantArea these skills support

Marketing consultantArea these skills support

Marketing assistantArea these skills support

Business ownerArea these skills support

EntrepreneurArea these skills support

Possible career directions only; no specific job, salary or outcome is guaranteed. Where you go depends on your experience, the employer and your location.

What You’ll Learn

72 Units

1. Social Media for Business (6 Units) · 6 units

Topic 1Pinterest
Topic 2Facebook
Topic 3Twitter
Topic 4Google + Advertising & Networking
Topic 5LinkedIn
Topic 6Youtube Channel

2. Social Media Marketing and Digital Marketing Masterclass (29 Units) · 29 units

Topic 1Understanding Social Media Marketing
Topic 2Social Media Marketing As A Business Priority
Topic 3The Buyer Journey
Topic 4Bob World View- case study
Topic 5Social Media Marketing And SEO
Topic 6Social Media Marketing Platforms
Topic 7Posting On Social Media Platforms
Topic 8Social Media Posting Ideas
Topic 9Creating A Social Media Marketing Post
Topic 10Community-Based Marketing
Topic 11Building A Social Media And Content Marketing Plan
Topic 12Social Media Marketing - Case Studies
Topic 13Creating Your Social Media Image
Topic 14Profile Image- Creating Your Social Media Profile
Topic 15Profile Image- Lighting and Posing Your Subject
Topic 16Profile Image- Editing Your Image with Snapseed on an iPhone or Smartphone
Topic 17Blogging- Copywriting for Blogs and Articles
Topic 18Blogging- Writing your copy
Topic 19Email Marketing- building and using your email list, copywriting, email analytics and automation
Topic 20Local SEO- ranking, Google search, Google My Business, onsite SEO, backlinks, reviews, keyword optimisation, plus more
Topic 21YouTube Channel Setup and SEO
Topic 22YouTube Video Launch Strategy
Topic 23Audio Production
Topic 24Video Production- Mastering subject, lighting, greenscreen, scriptwriting, Adobe Premier, plus more
Topic 25Introduction to Vlogging
Topic 26Understanding Instagram
Topic 27Quora Marketing
Topic 28Pinterest Marketing
Topic 29Introduction to Podcasting

3. TikTok Course (23 Units) · 23 units

Topic 1Let’s Learn TikTok!
Topic 2Why Learn and Use TikTok
Topic 3How to Grow with 0 Views and 0 Followers on TikTok
Topic 4TikTok Home Screen and User Interface Basics
Topic 5Lessons Learned During My First Month on TikTok
Topic 6Case Study with JRSwab Sharing Programming Tutorials
Topic 7Case Studies from Viral Videos
Topic 8Discover Page for Researching Trending Hashtags
Topic 9TikTok SECRETS, 3 Ways To Find Trending Music and Add Viral Songs Into New Videos
Topic 10Why is TikTok Giving Me More Views and Followers than YouTube?
Topic 11Let’s Make Videos on TikTok
Topic 12User Interface- TikTok’s Video Editor
Topic 13Filters and Timer in TikTok’s Video Editor
Topic 14Add Effects for Maximum Engagement
Topic 15Choose a Sound and Film in Whole or Parts
Topic 16Include Text for Viewers Watching Without Sound on Instagram and Facebook
Topic 17TikTok Stories on Social Media
Topic 18How to Film videos for YouTube and TikTok
Topic 19SOLVED- Tik Tok problems
Topic 2020 Million TikTok Views in 1 Month
Topic 21TikTok Videos are Going Viral- Why?
Topic 22TikTok Video Breakthroughs
Topic 23Posting Videos, Choosing Hashtags, and Sharing to Instagram

4. Social Media Marketing Strategy (14 Units) · 14 units

Topic 1The Rise of Social Media
Topic 2Conducting Market Analysis
Topic 3Auditing Social Media
Topic 4Setting Goals and Selecting Platforms
Topic 5Creating the Social Media Policy
Topic 6Integrating Marketing Strategies
Topic 7Developing Effective Content
Topic 8Understanding the Popular Platforms
Topic 9Launching Successful Campaigns
Topic 10Community Manager Role
Topic 11Organisation Customer Service
Topic 12Social Media Analytics
Topic 13Strategist Career
Topic 14Offline Marketing Strategies

What’s Included

Everything That Comes With Your Enrolment

Career & Employment Support

Online Courses Australia provides dedicated career services including job search assistance, resume writing, and interview preparation to help graduates find employment.

Student Wellbeing Support

24/7 support including technical assistance, responsive customer service, personalized academic guidance, interactive learning environment, continuous feedback, resource hub, and flexible learning options.

OCA

Your Provider

Online Courses Australia

Online Courses Australia provides online short courses with 24/7 student support, technical assistance, and personalized academic guidance. They use advanced technology to create interactive learning environments and offer flexible learning options for students in Australia and New Zealand.

Endorsed by CPD Service

Why Students Choose Us

Recognised Training, Real Support

Career Support

Dedicated career services to help graduates move into work.

Wellbeing Support

Ongoing support throughout your studies, including post-placement support.

Questions

Frequently Asked Questions

This qualification can prepare you for a range of roles in this industry. Entry requirements vary by employer, and some positions may require additional qualifications or supervised experience. Enquire for full details about career pathways.

This course is designed to be completed in approximately 12 months. Study timeframes may vary depending on your pace and prior experience.

Yes. This course is available online. You can study from anywhere in Australia.

Pricing varies depending on payment method and any available discounts. Enquire for current pricing and payment options.

Entry requirements vary by provider. Common requirements include being at least 18 years of age and an Australian citizen or permanent resident. Enquire for the full entry requirements for this course.

About This Course

Social Media Essentials Bundle

Stay on Top of Trends with Enhanced Expertise in Social Media Marketing: Learn to Drive Growth on TikTok, Facebook, Instagram, LinkedIn, Pinterest, and YouTube

Are you a social media fanatic looking for an opportunity to transform that passion into a fulfilling career in social media marketing? Are you a business owner looking to expand your online presence and scale rapidly using the top social media platforms? Or perhaps you're a marketing professional aiming to stay ahead in the digital landscape by mastering the latest social media strategies and channels?

If these questions align with your goals, this course bundle is your perfect launchpad!

Ready When You Are

Take The Next Step Into Social Media Marketing Courses

Enquire about this course and a course advisor from Online Courses Australia will be in touch with pricing and next steps.

Helping students across Australia find the right course since 2013 · 1M+ enquiries

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Disclaimer: Course information on this page is sourced from the education provider and was last verified on the date shown below. Details including pricing, availability, entry requirements and course content may change without notice. Get Course is a directory service that connects students with course providers; we do not deliver courses directly. Contact the provider for the most current information before enrolling.

Last updated: July 2026